Designed by New York-based home accessories designer Karim Rashid, ‘The Touch of Light’ appliance line features full length handle or band that is backlit with coloured LEDs. The LEDs are available in a variety of colours.
Ruth Ferguson, marketing manager at Gorenje, stated that Gorenje is the first home appliance manufacturer to enable users to change the colour of their appliances, using their innovative MoodLite technology. The vertical LED light strip on the Karim Rashid ovens and hoods offers several colour versions, allowing consumers to adjust the appearance of their appliance according to their current mood or lifestyle.
Held in London on 5 October 2010, the Design Awards, organised by the publishers of Designer magazine, celebrate those products that best represent excellence and real innovation in design. The independent panel of judges was impressed by Karim Rashid for Gorenje design line, which comprises of a range of ovens, hoods and hobs that feature Karim’s signature curves and bold colours.
Now in its eighth year, the Design Awards scheme rewards excellence in kitchen, bathroom and living space design. Finalists were presented with their award at a gala lunch event at Lord’s Cricket Ground, London.
