The focus of the show – now in its 25th year – was tweaked this time around, from an industry centric event to a leisure venue where families could enjoy. The result surprised the exhibitors and organizers who were amazed by the number of people who participated in the show.
Targeted at marine enthusiasts and complete beginners, the show provides visitors with information on water sports and holidays, and product information, including newest boats, gadgets, gear and clothing covering the entire marine leisure industry. It caters to inexperienced boat enthusiasts as well as the seasoned visitor.
Ireland’s marine industry has been crippled in recent months by the ongoing economic slump. Steve Conlon of the Irish Marine Federation (IMF) stated that there has been an increase in number of visitors because of a change in focus to marine leisure which has established a family atmosphere. “We have about 1000 square feet less space than normal but the exhibitors are happy, and, boats are selling,” he says.
Representing both leisure and commercial segments of Ireland’s marine industry, IMF is a national organization that promotes the image of the industry through boat shows, public statements and quality awareness. It has a profound impact on public policies as it represents the interests of the marine industry to state agencies, the government and European institutes.
The show was organized by Dublin-based Expo Events Ltd.
