Claiming to deliver light uniformly, the Immersion RH30 LED lighting system features GE’s Visual Comfort Lens to diffuse ultra-efficient LED technology.

This technology, GE say, removes “pinpricks” and “hot spots” from food packages which puts the spotlight on merchandise and attracts customers.

The lighting system features a slim profile which can be hidden behind the case, putting the focus solely on the food.

These adjustable LED lights can also be placed at a desired angle, directing bright, light straight at food packaging or the price tags.

The energy-efficient Immersion RH30 LED refrigerated display lighting solution claims to replace the traditional T12 high output, T8 and T5 high output linear fluorescent lamps in horizontal refrigerated display cases.

The company says it will also produce 75-87% energy savings while reducing maintenance costs.

“GE’s latest LED solution for open deck case lighting gives grocers a quick return on investment and vivid, long-lasting visual performance,” said Kyle Mooney, global product manager for GE Lighting. “Unlike conventional light sources, LED lamps tend not to ‘fail’ suddenly. Rather, an LED’s efficiency can be measured by lumen maintenance, and GE’s LED lighting solutions meet industry standards for lumen ratings and energy efficiency.”

Immersion RH30 LED solution is available in 36 inch and 48 inch lengths, and in warm and cool colour temperatures of 3000K, 3500K, 4000K and 5000K to provide a range of display lighting options.