And with companies exhibiting from all over of the world – 53 countries if 2011 figures are anything to go by – Euroshop is certainly one of the places to seek out future trends, visions and influences from the world’s retail design experts.
Organisers of the fair have identified a ‘booming area’ of retail lighting and will feature, for the first time, a Lighting Designer’s Zone dedicated to the work of lighting designers and planners.
With Euroshop divided into four areas (EuroConcept, EuroSales, EuroCIS and EuroExpo) showcasing everything from store design to refrigeration, and from flooring to marketing, regular Euroshop visitors will be pleased to learn about the return of the multiple forums set to take place – including one dedicated to architecture and design.
Moreover, Euroshop will be held in parallel with the Retail Design Conference, which will include two award ceremonies: the EuroShop Retail Design Award and the Retail Technology Awards Europe (RETA).
For more information on the event, including for tickets, travel and accommodation, visit the Euroshop website.
Words by Emily Martin
Euroshop, 16-20 February, Messe Düsseldorf euroshop-tradefair.com
