Located at the centre of the business district Casablanca, it is the brand’s first hotel in Casablanca.
Designed to pay homage to the White City, the new hotel is decorated with stylised zellij. The hotel features distinctive glass facades surrounding an establishment which is both transparent yet protective. The elegant interior design by Marc Hertrich and Nicolas Adnet is fluid and intimate, as well as warm and luxurious.
The hotel features three restaurants named as Arabesque, Atelier d’Orient and the bar Casart, which is a night and day lounge dedicated to art, where the paintings and sculptures blend with the decor, including the huge fresco of René Caussanel’s piece “Jaune Soleil”. On the roof of the Tour Blanche, the hotel also features a penthouse, which is a villa with a private access. It has a 120 square metres teak terrace, outdoor jacuzzi, a private dining room, and a carved wooden table next to the fireplace.
Apart from that the hotel also features 600 square metre So SPA, which spans over two floors. It also features the Galerie 01, which combines art and business for a touch of added flair. Galerie 01 includes an open, semi-circular 500 square metre ballroom and three cosy private rooms which can welcome up to 20 people.
