The liquor store features cement floors and florescent lighting. The store sprawls over an area of 7000 square feet making it twice as big as other state-owned stores. The store will shelf about 2000 varieties of spirits, which is also double the number of spirits sold by other stores. The store has a large range of wine and beer and will also showcase products from Washington distilleries.

The store is adorned with a larger-than-life display of Captain Morgan with a faux marble tasting bar adjacent to the Captain Morgan display. The store is among the first in the state to have a tasting bar. The store has seven flat-screen televisions telecasting liquor commercials and provides tips on the stocking liquor.

The state has announced plans to open another premier store in a posh urban location in 2012.