Located in the River North neighbourhood of Chicago, the street-level store is spread over 3, 243 square foot. The interior of the store has a loft-like feel with brick walls and exposed beams. Wood floors and a working kitchen further add to the raw design.

The showroom showcases bulthaup’s three core lines – b1, b2 and b3 as well as the company’s b3 interior fitting system, new ventilation unit for above the cooktop and more. Additional configurations have been finished in a mixture of laminate, lacquer, glass, anodised aluminum, stainless steel, various woods, and stone.

bulthaup has also renovated its Washington DC, Atlanta, Miami, and Dallas showrooms, representing a major change and new identity for the brand.