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The expansion is in line with the retailer’s strategy of consolidating its position in Jordan.
The showroom will cater to corporate demands such as individual offices and big multi-office complexes as well as other classes of society. It will feature office furnishings that are corresponding with the newest trends in interior design.
Raja Khouri, Midas chief executive officer, was quoted by AME Info as saying: “This is a new concept for us as we are proud to offer the public a one stop station in which they can find all their office furniture.
“We realize that the office has become a second home for most business persons, and accordingly we had made it our role to provide furniture, destined to convert the office into a haven for creativity, tranquility, and, corporate growth.”
Midas will team up with major office furniture suppliers worldwide. The retailer will present international brands such as Milliken Carpet, Brands HNI International, Allsteel, HON, Paoli, and Lamex.
In another bid to further consolidate its position, Midas also announced plans to refurbish its 8,000-square meter home furniture showroom located in Khalda, Jordan. Designed for customers with eclectic tastes, the showroom will include bigger and more diversified range of home furniture. It will feature high-quality wooden floorings and modern accessories.
