The new store is Intersport’s 275th location in Austria. It has introduced an innovative shop design concept incorporating the latest trends in retail lighting design made possible by recent advances in LED lighting technology.
Intersport installed Molto Luce’s 50 LED spotlights to make every aisle and product brightly visible. Molto Luce incorporated the Bridgelux light sources into their luminaries enabling CRI, colour consistency and a 30% increase in energy efficiency compared to traditional retail lighting solutions.
Molto Luce’s LED lighting systems provided further benefits by generating lower heat output, reducing air conditioning costs and helping to eliminate the ultraviolet radiation (UV) found in conventional lighting technologies which can cause damage to display merchandise.
The lighting has been designed to attract people into the store and guide them through merchandise, highlighting various sporting themes. The lighting scheme also accentuated materials, fabrics, colours and textures of the products on display.
