Located inside a historic building on Via Manzoni 16 in Milan, the showroom has been designed with a series of atmospheric spaces to showcase the luxury, lifestyle brand.

Transforming a former cinema, the new showroom features 1,500 square metre spaces, which is reminiscent of a secret garden. Guests enter the space from Via Manzoni, an address known for its luxury fashion boutiques, and descend into a world where they get a Gessi experience.

Featuring a waterfall entrance, event and entertainment spaces, the showroom’s design conveys a feeling of relaxation and sensory wellbeing throughout. The design uses organic materials, including wood and stone, complementing the vertical gardens and cascades.

The showroom opened with an exhibition that showcases bathroom designs from around the world, which includes recreating the opulence of Russia, the simple lines of Scandinavia, and the rawness of New York.

To provide a good shopping experience to the customers, the store stocks a wide selection of materials, including rare and unusual woods, tiles, stones, resins.