With the expansion of its product range, hansgrohe fills a market gap by creating attractive products for kitchen retailers and consumers looking to buy a new kitchen: "We found out that kitchen mixers and sinks are perceived as a single unit that merges form and function," says Jan Heisterhagen, Vice President of Product Management at Hansgrohe. "With our new sink combinations we’re able to meet the needs of kitchen planners for functionality, ease of use and design in a single unit." The appeal of the built-in sinks, sink combination units and kitchen mixers lies in their minimalistic design, intuitive handling and the numerous options and configurations available to accommodate personal preferences and requirements.
Form and Function in Harmony
In addition to dedication and precision German engineering, hansgrohe stands for high standards of quality and design. "We have a clear vision: our customers should enjoy the time they spend in the kitchen. Outstanding product design and consumer-oriented functionality combine to create an experience that delivers a lasting and positive impression," Jan Heisterhagen explains. "hansgrohe enables customers to experience the beauty of water in the kitchen of their dreams."