The revamp follows the launch of a joint venture between the company, one of the oldest and most respected diamond specialists in London’s world-famous jewellery quarter, and the award-winning Hearts of London Group.
Rosendale Design composed a contemporary interior that successfully breaks down the boundaries of conventional retail to feature a collaborative workspace between designer, client and craftsman, where custom-made pieces can be taken from concept to creation under one roof.
The stylish and sophisticated jewellers exudes a warm and welcoming atmosphere with floor to ceiling windows offering an enticing glimpse into the high-end store while walnut, timber and marble-effect materials used throughout the design provide the perfect accompaniment to the soft fawns of the furnishings.
A stunning motif of Solus’ tiles draws the eye to the centre of the premium store, creating an impressive focal point and offering a perfect panoramic view of the exquisite display cabinets that beautifully showcase the precious gems.
The bespoke circular design features polished and natural Kjolen, Byam and Sandia tiles from the Palace range, inspired by the unique shades, veins and see-through effects of quarried marble.
Director of Rosendale Design Dale Atkinson said: “Holts Gems was a ground-breaking project that really moves away from the traditional design of the jewellery store in Hatton Garden, offering customers an open, warm and welcoming atmosphere. The feature lighting concept is not only an eye-catching statement piece, it also perfectly illuminates the jewellers and swathes Solus’ stunning marble-effect tiles in light. The bespoke tiling pattern, which is unique to Holts, combines the elegant tiles in polished and natural finishes, which work in pure harmony with the muted tones of the décor and furnishings.”
Solus Area Sales Manager Mark Ayliffe added: “Working on the Holts Gems project was a really rewarding experience and Solus’ bespoke tiles have created an interesting and exciting feature floor pattern. Thanks to this trailblazing refurbishment, the jeweller is leading the way in Hatton Garden with its new flagship store being inspirational in both its concept and design.”